THS prescribe sponsorship of their UK-China programs for extremely healthy media coverageTrust Health Services (THS) is a healthcare service company based in China and the UK.
For the summer of 2012 THS can offer two opportunities for companies to improve awareness of their services or brands and also complete any corporate social responsibilities.
First, THS has completed filming of a project called Yang Sheng, meaning Long Life, involving demonstrational, instructional videos in the arts of Tai Chi, Traditional Dance and Specialised Aerobics.
Secondly, Yang Sheng will be launched through a Health Culture Exchange Program (HCEP) that will involve approximately twenty-five professionals coming from north China to introduce these arts to all age groups (although specifically to the middle to late age groups) or people with minor problems such as being overweight or having hypertension.
The performances will be held in a university for the young and through fitness centres and open-air locations in city centres or parks, to attract people from all walks of life. The promotional video is available for all sponsorship applicants and will be distributed freely through websites and on DVD during events. The HCEP will be filmed by a Chinese TV crew that will air a reality program based on the experiences of the cast of performers visiting the UK.
This program has the ability to reach in excess of one million people in the catchment area of the television station. The program can be translated and, with a voiceover applied, can be transmitted on UK TV.
There are considerable opportunities for advertising in both programs through branded, gifts, ie chopsticks, paper lanterns, children painting blank Beijing Opera masks during promotion by the Chinese students at Salford and Manchester Universities, on the streets of Manchester and Chester where open air displays are planned.
The media opportunities will be available in both China and UK through TV, radio, websites and local newsreels and papers.
The Yang Sheng video program will include advertising space and be targeting all age groups and will be split into two sections: primarily made up of the beautiful, slow moving, low impact movements of Tai Chi and secondly the traditional Chinese dance. The Health Culture Exchange venues will include city centres, charity events, university performance, fitness centres and open air restaurants and during all events the Yang Sheng video will be on sale.
There are six Tai Chi and three Dance videos, each including a demonstration, teacher's voiceover during instruction, and a booklet explaining the various moves, all of which carry their own branding opportunities.
"There are three simple sponsorship programs on offer and depending on the package that best suits your company or organisation, this will dictate the costs".
Contact: David Turton, Director
The UK Sponsorship Database
from north China to introduce these arts to all age groups (although specifically to the middle to late age groups) or people with minor problems such as being overweight or having hypertension.
The performances will be held in a university for the young and through fitness centres and open-air locations in city centres or parks, to attract people from all walks of life. The promotional video is available for all sponsorship applicants and will be distributed freely through websites and on DVD during events. The HCEP will be filmed by a Chinese TV crew that will air a reality program based on the experiences of the cast of performers visiting the UK.
This program has the ability to reach in excess of one million people in the catchment area of the television station. The program can be translated and, with a voiceover applied, can be transmitted on UK TV.
There are considerable opportunities for advertising in both programs through branded, gifts, ie chopsticks, paper lanterns, children painting blank Beijing Opera masks during promotion by the Chinese students at Salford and Manchester Universities, on the streets of Manchester and Chester where open air displays are planned.
The media opportunities will be available in both China and UK through TV, radio, websites and local newsreels and papers.
The Yang Sheng video program will include advertising space and be targeting all age groups and will be split into two sections: primarily made up of the beautiful, slow moving, low impact movements of Tai Chi and secondly the traditional Chinese dance. The Health Culture Exchange venues will include city centres, charity events, university performance, fitness centres and open air restaurants and during all events the Yang Sheng video will be on sale.
There are six Tai Chi and three Dance videos, each including a demonstration, teacher's voiceover during instruction, and a booklet explaining the various moves, all of which carry their own branding opportunities.
"There are three simple sponsorship programs on offer and depending on the package that best suits your company or organisation, this will dictate the costs".
Contact: David Turton, Director