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Having faith in the global work of Christian Aid can bring a world of branding benefits for sponsors
Christian Aid is one of the UK's most respected overseas aid and development agencies. The charity works wherever the need is greatest, irrespective of faith, race or gender, supporting 600 partner organisations in nearly fifty countries, which have been developed in and for local communities.  Christian Aid is a campaigning organisation that has played a key part in the important campaigns of recent years, from its Drop the Debt campaign to the Cut the Carbon March. In 2006/7 income totalled £93 million, including public donations of £72 million and in 2006 its flagship fundraising week - Christian Aid Week - reached twelve million people through door-to-door collections and raised in excess of £14.5 million. OpportunitiesSponsorship opportunities exist throughout the year to support Chrstian Aid's high profile events, such as 2007's Cut the Carbon March and Christian Aid Week. For sponsors wishing to support one of the charity's partners or projects around the world instead, they can put together a sponsorship programme tailored to specific CSR goals, with project visits, marketing support and regular reporting. The organisation's partners are involved in a huge variety of projects, from providing counselling for HIV positive women in Burkina Faso to helping communities in Bangladesh rebuild their houses after flood disasters. BenefitsBranding Co-branded publicity materials for all events and projects can be displayed throughout the event and for all media interviews. Access to Supporters Christian Aid has a supporter database of over 1.5 million supporters, and can promote the sponsoring organisations through a variety of channels. Its quarterly magazine, Christian Aid News, has a circulation of 400,000, with a number of other publications that target particular audience interests, eg campaign work. The charity's corporate partners have the opportunity to develop flyers and other promotional materials to be sent out in these publications, and to receive positive editorial endorsements within the magazines. The organisation's corporate website (100,000 visitors per month) and its monthly e-zine (sent to 100,000 of its most active supporters) can also display the sponsor's company logo with a positive endorsement of its organisation. Regional and local support Christian Aid has a strong network of twenty-seven area offices throughout the country which are able to distribute flyers and publicity materials throughout their communities to those who might otherwise not be exposed to marketing activity. Ongoing PartnershipChristian Aid offers a variety of ways to support its work - all tailored to the sponsoring organisation's needs. The charity manages a number of successful corporate relationships with companies such as the Co-Operative Bank and AquAid water cooler suppliers.
Contact: Liora Wulf.
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