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The North American Sponsorship Database
The premier online database of North American sponsorship opportunities

 

SCALA©
Sponsorship Cost And Leveraging Assistant

This calculator is intended to provide a checklist of items and associated costs that may need to be budgeted for when planning and implementing sponsorship activity. We believe the list covers most (if not all) of the possible items to be considered in the planning of a campaign, though clearly each sponsorship is different and many of the items listed will not be applicable to individual campaigns.

To use the SCALA calculator, simply type in the cost of each element and when complete click the 'Total' button.

Sponsorship fees/rights

   Licensing
   Other

Leveraging

1. Event management costs:

   After dinner speakers
   Audio visual  
   Catering
   Conferences/exhibitions
   Entertainers
   Equipment hire
   Event management/hospitality
   Gifts/clothing
   Logistics/travel/transport
   Music
   Photographic
   Printers
   Signage
   Trophies/awards
   Other

2. Publicity:

   Creative consultants
   Direct marketing
   Incentives
   Marketing
   Media buying
   Public Relations
   Sales Promotion
   Other

Research

   Monitoring/auditing
   Research and evaluation
   Other

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$    Grand Total

   

 

 

Disclaimer

While uksponsorship.com Ltd. has made every effort to ensure that this calculator produces accurate and reliable results, we offer it 'as is', with no warranty as to either its reliablility or accuracy and uksponsorship.com Ltd. will accept no responsibility whatsoever for any financial and/or non-financial damages or losses that may result from omissions or errors in calculations or decisions made by users on the basis of results produced by it.

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