Safe to say Drivers Edge UK could get caring sponsors well on the road to success

Drivers Edge UK is an innovative organisation that aims to dramatically reduce the instances of road traffic accidents and driving-related crimes in the UK by providing young people, typically aged between 14 and 21, with a comprehensive training package, including workshops and seminars.

Each preventative interactive session takes the students through the key causes of road traffic accidents, so there is a clear foundation to give young people the awareness they need to spot a dangerous situation, plus other advantages.

"Our intensive mentoring and coaching programme equips young people with the skills, knowledge and conscience to drive safely and behave responsibly. Drivers Edge UK exploits the popular topic of driving to raise our students' self esteem, achievement and personal development.

"After losing a friend of ours through a road traffic accident in July 2006, we know first hand what it's like to see lives crumble as a result".

"The branding of a corporate sponsor or partner will appear on some or all of the following, depending on the level and type of sponsorship:

  •  The Drivers Edge UK website (A)

  •  Quarterly Newsletter (to 500 stakeholders and organisations) (A)

  •  Drivers Edge UK information leaflet (given to every attendee)

  •  Drivers Edge UK brochure (B)

  •  Certificates of Attendance (B)

  •  Safe Road User agreement (C)

  •  Toolkit Bag (including leaflet and sponsored gifts)

  •  Annual Reception (yearly - July).

Sponsor benefits

: network with some beneficiaries and friends of Drivers Edge UK

: expand customer base

: income (measurable via promotion codes ie two free driving lessons and giveaways)

: launch and sample new products and services and get instant customer feedback

: associate marketing with social cause

: public relations alongside Drivers Edge UK (social enterprise)

: Certificate of Support - to be displayed in sponsor's offices

: use of Drivers Edge UK branding to make customers and employees aware of their support of Drivers Edge UK

Contact: Wale Yussuf

More information ...