ATLANTIC DASH
In December 2011, two firefighters from South Wales Fire and Rescue Service will embark on the incredible Atlantic Dash challenge. Firefighters from Cardiff Fire Stations, John Haskell and Jamie Windsor, will attempt to row over 3,000 miles across the Atlantic Ocean to raise money for several charities. The expedition will start on December 4th with the team launching their boat from the island of La Gomera in the Canary Islands. John and Jamie are expected to cross the Atlantic Ocean in approximately three months, reaching Barbados in February 2012. This extraordinary challenge will raise a lot of money for some very worthwhile charities. However, the team desperately needs your support to have any chance of completing this gruelling task, so they are currently seeking financial sponsors. "It will give you a taste of the fantastic enthusiasm and passion of the team members, John and Jamie, as well as the incredible and highly attractive 'Atlantic Dash' sponsorship opportunities available. The team have been featured on national news and have a promotional pack and promotional video on YouTube - please see

     Click button to download more information from Atlantic Dash (pdf format)

     Click button to download more information from Antarctic Challenge - Hazel Richards (pdf format)

  The Opportunities

  •  Company logos on jackets and equipment
  •  Photographs and video diary during trek, with specific sponsor requests at the South Pole
  •  As the trek is being led by David Hempleman Adams, a well known global polar adventurer, there could be the opportunity to use his media coverage.
  •  Support as an ambassador for the sponsor's brand before, during and after the event.
  •  Include branding on website, link to sponsor's website, inclusion on sponsor's website, presentations and inclusion in all media interest
  •  Support sponsors' good causes by raising agreed amounts before, during or after the event
  •  Social media, using Twitter, LinkedIn, Facebook and blogging via website to interested parties as a medium to draw audience to sponsor's website
  •  GPS tracker to draw audience to website - will enable viewers to follow daily progress - tracker page to include sponsor's branding and website link
  •  Create articles in connection with the expedition prior, during and after the event
  •  Champion sponsors' causes by making presentations and representation to groups and other corporates, as requested by the sponsor
  •  Support any testing or trials a sponsor may want to conduct within Antarctic conditions.

Sponsorship opportunities

Becky is seeking sponsorship to aid the funding of the expedition. In return for financial support she can offer global awareness for her sponsors through the following:

  •  logo and a direct link on the sidebar of www.expeditionequus.com

  •  sponsor's logo and link on the sponsors' page

  •  sponsor's logo on expedition T-shirts, which will be worn for publicity shoots

  •  a limited number of the sponsor's staff will be given the opportunity to join the ride for a period of time, enhancing team building within the sponsor's company

Other benefits of being a sponsor

: sponsor to receive regular updates throughout the expedition
: press release sent to sponsor for their company's publication(s)
: on her return, Becky will give a talk and slideshow on the expedition at the sponsor's headquarters
: the sponsor's company will have association with and support of the SOS Children charity
: the sponsor will also have involvement in a high profile expedition personally endorsed by Sir Ranulph Fiennes and Jason Lewis of Expedition360

MONGOL RALLY TEAM
In July 2012, a team of four are looking to complete the perilous Mongol Rally with the aim of raising over £3,000 in aid of Amnesty International. The rally will set off from Goodwood near Chichester and end up in the capital city of Mongolia, which is Ulaanbaatar. Amnesty International began as a small group of volunteers who started a mission to stop the imprisonment of men and women for their religious or political beliefs. That cause is as relevant today as it was in 1961. Today Amnesty International is seen as one of the largest and most trustworthy voluntary organisations in the world. They not only fight for the rights of prisoners of conscience, they seek to protect prisoners of violence and people in poverty. Amnesty International works to uphold the United Nations' Universal Declaration of Human Rights. "I would be privileged to raise money for this prestigious organisation as I believe it stands up for the very best of humanity as a shield against oppression, segregation and the abuse of humans. They only accept funding that does not compromise their aims or principles and I would be honoured to contribute to this cause. We are looking for a sponsor to help us finance the car. The rules state that it has to be under ten years old, with an engine no larger than 1,200cc. We are looking for a sponsor who will be able to help finance or part-finance the purchase of the car. We understand that this will be a large investment for anyone - so in return we will do all that we can to promote your firm and demonstrate how you are supporting a good cause through the following outlets  •  car logo stickers  •  logos on any clothing or equipment, where appropropriate  •  adding your company name to our planned social media fundraising campaign, Facebook, Twitter, Live Blog  •   mention in our planned appearances in the local press, ie radio, local newspapers and possibly South Today  •  we will be filming a day-by-day documentary of our trip, sending it back home while on the road for a regular YouTube channel managed 'back at base' while we are on the road - so we will be sure to push your brand name to ensure you get plenty of advertising space for your funding  •  where we plan to set up collection boxes in shops we have contacts in, on the label we can mention that the donation is for Amnesty International and the expedition is supported by your firm. So overall, in return for your helping the expedition out with transport, we will feature your sponsorship heavily in our pre-expedition media hype campaign that will focus mainly in the South East - and there is a chance that we might get some national coverage. Amnesty International is a globally-respected organisation and will always be a good group to be affiliated with since they are looking to uphold the Universal Declaration of Human Rights globally, no matter what". Contact: Patrick Mcloughlin. Address: 14 Ladies Mile Road, Patcham, Brighton BN1 8QF. Tel.: 07540490431. E-mail: patrick.mail@hotmail.co.uk.
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